Mobile Marketing May Be Good For Business

With 56% of Americans carrying a smartphone and 34% owning a tablet, it’s a good idea to understand how mobile marketing can help boost your business – locally and beyond. Mobile marketing is not just for big business anymore. Small business owners can use the power of mobile messaging to expand their markets and connect … Continued

Google Penguin – It’s not that hard to get over

So it’s been over a month since Google’s little algorithm update, codenamed Penguin (because it’s cold and heartless?), shook up the SEO world. Some people were hit hard, and others moved up in rankings (probably taking the place of those who were hit hard). Whether for good or bad, webmasters and SEO companies that were … Continued

Google ‘Over Optimization” Penalty – Why it Worries me

Rightfully so, Google has always aimed to show the most relevant, quality websites when people search for information online. In a perfect online world, every site with amazing content would be top ranked for their respective keywords. Unfortunately, the web is full of spammy, non-relevant and malicious content aimed solely and making money for web … Continued